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For Voice Over Talents

Ask for What You Want and You Just Might Get It

February 5, 2015 by Debbie Grattan

Ask for What You Want

Fear is one sneaky little critter, and it can be a pretty crafty foe when it comes to stopping us from doing all kinds of things…

Like asking for what we want.

I’m not talking about asking for what we want by slamming down our fists with a ridiculous demand. I’m referring to polite and non-threatening requests that can help us get ahead in our careers – and the world in general.

What Can Happen When We Ask

Let me give a couple of examples from my own recent experience, both of which came up during projects I was completing for voice-over business clients. In both instances, some changes occurred during the project, and I felt the fee amount that we had originally agreed upon needed to be raised a bit to adequately compensate for the additional work and usage involved.

It would have been SO easy to ignore that feeling in my gut and just finish the project, thereby avoiding the risk of rocking anyone’s boat. But, experience has taught me that when I feel the urge to make a request, it is best that I speak up. So, I emailed a very polite message to each client explaining why I felt the pay should be more than what we had originally estimated.

In both cases, the request resulted in a pay increase. It also prompted a phone conversation where we discussed improving our pricing policy. On the other, the client more than doubled what they originally offered!

Why Asking for What You Want Matters in the Voice-Over Business

Asking for what we want can be especially important in being fairly compensated for your time and talent in the voice-over business. The market can often seem diluted with so many vying for the same jobs; we might think low pricing is the way to win. But, in many cases, voice-over clients are willing to pay for better quality and more value.

And in ALL cases, we’ll never know… unless we ask. Not every request for a pay increase necessarily results in one. I’ve had instances where a loyal client had a very tight budget on a particular job, and I agreed to a lesser rate than usual. We were still able to discuss the issue in a positive light and lay the groundwork for future opportunities.

Asking for what we want is magical that way. And it sure beats what can happen when we’re too afraid to speak up.

What Can Happen When We Don’t Ask

When we’re too fearful of making a request, bad things can happen. For starters, we’re not likely to get what we want because people won’t have a clue as to what that is. We can then start to feel resentful, which can make us unhappy in our work as well as our lives.

Feeling resentful toward the people helping to pay our bills is self-sabotaging and absolutely deadly in the voice-over business. Fear can still stop us from making our requests. We may be afraid of being rejected. We may be afraid of making someone upset. We may envision a confrontation or think that the request will change our relationship with the person somehow. It’s human nature to want to be liked and to make people happy, and we may fear that making a request will result in a negative outcome.

While fear may be playing all those games in our heads, we need to remember that the basic reality of the situation is much simpler. In a business situation, what is the worst thing that will likely happen if we politely ask for what we want?

The person might say, “No.” And “no” is not the end of the world. “No” is not a rejection of me as a human being; it’s just a rejection of my request. And an opportunity to perhaps make an alternative request that will elicit a different response. Even a rejected request is still preferable to being unhappy, resentful, or not getting what we want simply because we’re too afraid to ask for it.

So, how about you… Was there ever a time when you felt fearful about asking for what you wanted, but you did it anyway and got a great outcome? Please comment and share your story!

 

Filed Under: For Voice Over Talent

The Dangers of Judging and Comparing Yourself to Other Voice Artists

December 17, 2014 by Debbie Grattan

Dangers of Judging and Comparing Yourself to Other Voice Over Talent
I found this article by James Clear to be very insightful and thought-provoking. It is relevant for voice artists and anyone who “creates” for a living, which includes a lot of people beyond our typical definition of what an artist is. He opens with a story about a very famous choreographer named Agnes de Mille…

“Agnes de Mille had just achieved the greatest success of her career, but right now the only thing she felt was confusion.

She was a dancer and a choreographer. Early in her career, de Mille had created the choreography for a ballet called, “Three Virgins and a Devil.” She thought it was good work, but nobody made much of it.

A few years later, de Mille choreographed a ballet named, “Rodeo.” Again, she thought her work was solid, but it resulted in little commercial fame.

Then, in 1943, de Mille choreographed “Oklahoma!,” a musical show from Rodgers and Hammerstein that enjoyed nearly instant success. In the coming years, “Oklahoma!” would run for an incredible 2,212 performances, both around the nation and abroad. In 1955, the film version won an Academy Award.

Continue Reading James’ article about the hidden dangers of comparing yourself to others.

The Dangers of Judging and Comparing Yourself to Other Voice Artists

 

I especially enjoyed this passage of his article:

“If what you write on your paper doesn’t meet someone else’s expectations … it is no concern of yours. The way someone else perceives what you do is a result of their own experiences (which you can’t control), their own tastes and preferences (which you can’t predict), and their own expectations (which you don’t set). If your choices don’t match their expectations that is their concern, not yours.

Your concern is to do the work, not to judge it. Your concern is to fall in love with the process, not to grade the outcome. Keep your eyes on your own paper.”

Avoiding Self-Judgment as Voice Artists

We can put this into some perspective as working voice artists, where we are in competition daily and constantly judged by our work. I think the key takeaway here is to stay strong in the belief of our inherent talent, no matter whether we win the next voiceover audition or make the monthly income goal every single month.

Of course, it is pretty important that SOMEBODY out there is liking our voice and hiring us for jobs.

Even though you don’t win every audition you send in, it is important that you feel you are winning your fair share and have recurring voiceover clients who contact you regularly for repeat business. If that is not happening, then you are getting clear feedback that indicates something needs to change.

It’s important to notice the feedback and take appropriate action. Life is all about “course-correction” based on feedback.

While it is good to have measures and goals, it’s also necessary to value one’s gifts and express and share those gifts with the world. Most of us (I hope) became actors and voice artists because we have a genuine love for the craft and doing the work. That’s the core that we must always revisit, when the bookings or income are not in perfect alignment with our expectations.

Do you find yourself being too judgmental of your voice or voice over skills, abilities and talents? How do you deal with that and turn it around?

I would love to hear about your experiences and ways of approaching this very common artistic dilemma. Please share comments below!

Filed Under: For Voice Over Talent

Is Your Voice Over Talent Website Mobile-Friendly?

December 3, 2014 by Debbie Grattan

If you are a working voice over talent, you know it’s imperative that you have your own personal website to showcase your talent. Everybody knows that, right? But did you know that your site’s “mobile-friendliness” is going to become a more and more important factor when it comes to your search ranking and visitor interactions?

Is Your Voice Over Talent Website Mobile Friendly?With the state of technology today, just having a voice over talent website isn’t enough. It also needs to be easily viewed on mobile devices.

Failing to address this aspect of your web design is likely going to hurt your search results at some point in the very near future (“Does Not Having a Mobile Site Affect Your SEO?”) as well as cause issues for your visitors when they can’t access your demos or get the information they need to determine if they’d like to hire you.

What a bummer it would be to spend of the time, effort and expense to get visitors to your website, only to have them leave immediately simply because they can’t access your site on their smartphone or tablet.

If your site isn’t easy to read, or the features aren’t working as they were intended, or visitors can’t listen to your demos quickly… They are going to bounce, and move on to the next voice over talent website on the list. Opportunity (and potential income) is lost, just like that.

How Many Voice Over Talent Searches Are Now Initiated From Smartphones?

According to the January 2014 Pew Internet Research Project, 90% of Americans have a cell phone and almost 60% of American adults have a smartphone.

A solid 60% of adult cell phone users access the internet from their phones.

If you’d like to know how many of your visitors are accessing your voice over talent website via a smartphone, you can get a pretty good idea of that number in your Google Analytics account. I just looked at the past month’s data for my site, and 40% of new users were on mobile devices (30% smartphones, 10% tablets).

On a side note, if you haven’t yet set up Google Analytics for your website, do yourself a HUGE favor and get it done ASAP. There are plenty of articles online that can walk you through the process, or just use Google’s step-by-step checklist. You might need some help from your web designer to get the GA tracking code installed, but if your site is on WordPress, that step will be a breeze! My site is still in HTML so when I set this up originally I had to copy and paste the tracking code into every page manually (eventually I just put it in my footer section so that it would appear on every page). It took a little time but it was easy to do and totally worth the effort!

There’s An Easy Way to Test Your Voice Over Talent Website For Mobile

Just this morning I learned about this Mobile-Friendly Test created by Google. You can plug in your voice over talent website URL and get it analyzed quickly to find out if your site is indeed, mobile-friendly.

Give it a try right now and find out if your website is mobile-friendly. Please tell me what result you got in the comments section below. We can do a little informal survey.

If your website passes the test, then you can rest easy knowing that you are in good shape when it comes increased traffic from mobile users.

If your voice over talent website doesn’t pass the test, there are a few things you’ll want to consider:

You will probably need to redesign your site a bit to make it more mobile-friendly.

Currently, there are two common ways to go when it comes to upgrading for a more mobile-friendly design:

1. Create a separate mobile website that is designed specifically for mobile devices.

OR

2. Redesign with a “responsive design”, which will allow you to have just one site to manage and it will configure automatically to adapt to whatever device is being used to view it.

You can do a little research on this topic and get a good understanding of the pros and cons of both approaches (“The Pros and Cons of Responsive Web Design vs. Mobile Website“). I recommend you read several articles and talk to your web designer.

My Voice Over Site Needed an Upgrade This Year

I went through this process myself a few months ago. I had my designer create a mobile version of my site back in 2010 but it was not quite up to snuff for 2014. So, I had it redesigned again this year. You can check it out from your mobile device (just search for Debbie Grattan on your mobile browser) or from your desktop computer.

If you do take a spin through my site, please let me know what your experience was like and if you encountered any issues along the way. User experiences can vary a bit depending on what device is being used to view the site so it’s important to test it on several different platforms (iphone, android, windows phone, various tablets, etc.).

I opted to create a separate mobile site that looked like my desktop voice over talent website, but was streamlined and built more for speed. My regular site has a lot more text than the mobile version and by creating the separate mobile site, I had total control of how the site would look on a smartphone.

I’m actually planning another redesign in 2015 to move to a totally responsive design. That seems to be a better way to go for many business owners, including voice over talents, since it is generally easier to manage one site than two. More on that in the coming months.

Please share your comments below. Is your website passing the mobile-friendly test?

Filed Under: For Voice Over Talent Tagged With: voice over website

John DiMaggio’s Documentary About Voice Over Actors

November 25, 2014 by Debbie Grattan

As voice over actors, we talk, we write, we dialogue with other actors, and we commune. The voiceover community as a whole has warmth among its members. Even though we compete with each other (sometimes daily, and sometimes in the same casting studio), we are somehow part of the same team. We share in each other’s successes and defeats. We support one another and cheer each other on, as seen in this documentary about voice over.

This past Sunday, I got the chance to watch a documentary available this month on Netflix called “I Know That Voice” – conceived and directed by voice actor John DiMaggio who is best known as the voice of the robot Bender, in Futurama. This film offers a peek behind the scenes at what goes on in the life and work of a voice actor.

There are names and faces you may recognize and many faces and names that you won’t. But to see the real people behind the voices for the animated characters of Judy Jetson, Rocky the Squirrel, Goofy, Daphne in Scooby Doo, Batman, Bart Simpson, and more, is to feel like you’re privy to a secret club.

The insights and observations they share about how they work are absolutely fascinating. And they demonstrate a camaraderie in their membership that is quite endearing.

If you’re a voiceover professional, a filmmaker, a video producer, or just a fan of animation and actors, I highly recommend taking 90 minutes to enjoy this short film. You may gain some keen insight into the secrets of success for a handful of VO professionals. And you will definitely be entertained.

John DiMaggio's Documentary About Voice Over Actors

Filed Under: For Voice Over Talent

Celebs Are Taking VO Roles Away from Voice Over Community… Really?!

November 6, 2014 by Debbie Grattan

Celebs taking VO roles away from Voice Over Community?!
A few months back, I saw an article posted in one of the voice over community chat groups in Google. The title of the article was: Celebrities are Silencing Career Pros in Animation Voice Work.

Provocative title, right?

I see and enjoy all of these animated films… Not only because I’m a professional voice over talent and it’s part of my industry, but because I’m the mother of two children, and they love watching these types of animated movies.

This year for Halloween, my kids dressed up as Astrid and Hiccup from the “How to Train Your Dragon” movies (see cute costume pic down below).

So, are celebrities really squeezing out other voice over actors in animated movies? There is certainly a fair amount of discussion and sour grapes about it in the voice over community. The article referenced above makes some very thoughtful and compelling arguments.

However, my personal opinion is, these types of voice over jobs have gone (and will continue to go) to celebrities and famous actors, and there is really nothing the voice over community can do to change that.

Voice Over Acting is Viable and Appealing to Celebs

What’s wrong with an “A” list actor wanting to do animation, in film or TV? Acting is acting! And in the voice over case, it can certainly be a lot less taxing than being on set for months at a time, in period costumes, working long hours in some foreign land, away from family.

I don’t begrudge a celebrity from finding work wherever they can, and in whatever genre is available. They’ve earned it. If they want to work on Broadway, public television, Sesame Street, for Disney, Pixar or Dreamworks animation, then that’s certainly their prerogative.

I think the idea in the voice over community that these celebrities are “taking away” jobs from non-celebs is misleading. These jobs wouldn’t go to unknown acting or voice talent anyway.

There Are Reasons Why Celebrities Are Well-Known

Part of the reason an actor gets to be an “A” lister in Hollywood is due to their talent. They are at the top of their craft. If you pit any of the stars or celebs mentioned in this article up against even a journeyman career VO actor, who has no name recognition in the general public, and perhaps limited or no experience playing roles on stage or screen, who do you really think is going to come out on top when it’s time to hit the box office?

Any “celebrated” actor out there has paid their dues. They’ve come up the ranks from being a no-name to a recognized, respected, perhaps even award-winning actor. That takes time, perseverance, dedication, talent, and a good dose of luck.

Being in a place in one’s career to have the opportunity of playing a character in a big animated feature, is a perk of reaching the top of one’s profession.

Sure, I can cite examples of situations where someone instrumental in the formative stages of a project was not the final choice for the end product, but that’s show biz for you. It happens all the time. It’s not about being fair.

It’s about choices; and making ones that will have fiscal rewards for the producers and entertainment value for the audience. That’s the producer/director’s job; to employ the best possible actor for each role. Best includes “best return on investment” and celebrities often bring that in spades.

There Will Always Be a Few Exceptions

There is always room for new talent. Getting that big break and then staying on top, is what most actors work a lifetime towards.

There are a few success stories as well.  Some of the voices in current blockbuster musical animation come from the Broadway ranks, and have no real name recognition at all in the ticket-buying public. The mega-hit from last year, “Frozen” is a prime example, with Broadway diva Idina Menzel (aka Adele Dazeem) playing the lead, despite the fact that few people outside of the Broadway community knew of her before that role.

Artists can be gifted in many different ways, and can grow and develop outside of their beginning niche. We see crossover all the time with actors cutting an album or singing or playing an instrument in a film. We see current pop stars making their feature film debuts…

Continue Reading this Article here…

 

Are Celebs Stealing Roles From Voice Over Community?

Filed Under: For Voice Over Talent

Why Halloween is Special To Me

October 30, 2014 by Debbie Grattan

(Originally published in October, 2014)

I’m the type of person who really enjoys the art of creation in many different forms.

Morticia Addams played by Debbie GrattanI think that’s one of the reasons I gravitated to acting and voice over as a career. It allows me to play and be creative on a daily basis.

But in addition to my creative profession, I like playing art director and designer in my household. I get a kick out of decorating for the seasons and holidays of the year. I love to set a beautiful and festive dining room table – something inherited from my Mom – who also taught me that food presentation on the plate can make all the difference. Variations of color, and correct combination is key!

I also love taking and sharing family photos, (thank Heaven for Facebook!) though I do get a bit of grief at times for requesting family members to wear certain coordinating clothes for a family photo shoot. God forbid I ask my 10-year-old son to wear pants that actually have a zipper fly! He lives in sweat pants 24/7 these days.

I enjoy getting to look back on the photo books I’ve compiled over the years, that chronicle some of the fun things we’ve done together as a family.

Ultimately, I see the personal reward as creating lasting memories for our family, and especially for my children. My wish for them would be that when they look back, they realize how Mom was really going out of her way to try to make things special and memorable. My mom did that for me and I’m trying to pass it on to the next generation.

The Family That Plays Together…

Something that we’ve dabbled in for a few years now is dressing up in a family theme for Halloween. We had a super fun time last weekend, as the Addams Family, handing out candy at a local “trunk or treat” event. We’ll be hitting the town again on Saturday night (in full costume), going out for dinner to celebrate my husband’s upcoming birthday. It should be an entertaining evening. Adorning my family in proper costume, footwear, makeup and props makes me feel like I’m an art director on a film set!

In honor of Halloween Week, here are a few of our family creations over the years, from 2008 through 2019. If you wish, please vote for your favorite in the comments and/or suggest what we should be for next year.

Morticia & Wednesday
Debbie and daughter Natalie as Morticia and Wednesday Addams – Natalie had a total blast being in character and interacting with people.
Gomez & Morticia practicing the tango (my husband Paul as Gomez)
Gomez & Morticia practicing the tango (my husband Paul as Gomez)
Star Wars Characters - Halloween 2008
May the Force be with you! – Padme (from end of Episode 2), Lord Vader, Young Skywalker in training (with Yoda on his back), Shaak Ti and Boba Fett (2008)
Scooby Doo - Halloween 2009
Scooby Doo and friends, Daphne, Velma and Fred (2009)
Harry Potter - Halloween 2010
Harry Potter Characters – Prof. McGonagall, Snape, Hermione and young Harry (2010)
Despicable Me2 - Halloween 2013
The Gru Crew from “Despicable Me 2,” including our nanny, Katie as Lucy Wilde, Nick as Vector (villain from DM1) and assorted Minions (2013)
The Addams Family for Halloween 2014
The whole Addams Famliy Clan including Nick as Pugsley and grandparents as Uncle Fester & Grandmama (2014)
The Incredibles - Halloween 2015
The Incredibles – Elastigirl, Violet and Mr. Incredible (2015)
Zootopia Characters
Zootopia Characters – Bellwether, Nick Wild, Lt. Judy Hopps and Mayor Lionheart (2016)
Sonny & Cher
Sonny & Cher (2017)
Nightmare Before Christmas Characters
Nightmare Before Christmas Characters – The Mayor, Sally, Jack and Oogie Boogie (2018)
Toy Story Characters 2019
Toy Story Characters – Mr. Potatohead, Ms. Buzz Lightyear, Bo Peep, Woody and Jesse (2019)

Do you like to dress up, even though you’re not a kid anymore? What are some of your favorite Halloween memories? Please share pics too on my Facebook page.

Filed Under: For Voice Over Talent, Fun Stuff

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Debbie Grattan is a top-rated professional female voice over talent with more than 25 years of experience delivering voice over services worldwide. She regularly records commercial voice overs for radio and tv as well as infomercial voice overs and direct response marketing for children's toys, health, fitness and beauty products. Other specialties include female narration voice overs for corporate narration, web videos, tutorials, explainer videos and technical medical narration. Debbie also provides phone-related voice over services including phone prompts, messages-on-hold and outbound phone marketing for companies in the United States and Canada.

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